Discipling Your Online Worshipers

With the Delta variant reminding us that this pandemic will be around at least into 2022, many congregations are facing the fact that they will not be seeing a significant percentage of their members returning to in-person worship this fall.  And the longer some members continue to only worship online, the more likely many of them will rarely, if ever, return to worship in your sanctuary.

 As I have been coaching church transition teams and call committees over the last eighteen months I always ask what their current attendance is compared to 2019.  In almost all cases the answer is that average in-person worship attendance has dropped 30 to 50%.

Needless to say, this is a serious congregational ministry crisis that needs to be addressed.  But what can be done?  I suggest two strategies.  One is to provide an on-going, quality member-care ministry for every member who worshiped regularly in 2019 but has been consistently absent from in-person services since then.  The second strategy is to institute ways these online worshipers can be engaged and discipled by and through your weekly online sermons.  Only a combination of these two strategies, in my view, will significantly reduce the number of online worshipers who will eventually be lost to inactivity.

Your member-care effort should include phone conversations, every two to four weeks, with lay volunteers who have been recruited and “trained” for this ministry.  These conversations would be to see how this person is doing, and to ask if he/she has any personal prayer requests.  The volunteer would not only offer to pray personally for the member; he/she would volunteer to pass the prayer request on to the congregation’s prayer team.  Ideally, each of these online worshipers should be contacted, consistently, by the same volunteer. 

Now for the second strategy: Striving to engage online worshipers through your weekly sermons.  One example is how one LCMC congregation in suburban St. Louis used a sermon series on the Gospel of Mark to encourage both in-person and online worshipers to read the entire Gospel.  Members were asked to read a chapter each week in preparation for the following Sunday’s sermon.  The chapters were broken down into daily devotional reading texts to encourage members to develop a daily Bible-reading discipline.  Another idea would be to invite online comments regarding the next Sunday’s sermon theme.  This feedback could be in the form of survey questions where their answers—sent in via email—could be incorporated (anonymously) into the following Sunday’s message.  One more idea is to offer a mid-week online, interactive Bible study for members who are on Facebook.  This would make it possible for live “classes” where participants could make comments in real time.  The result would be a discussion-oriented Bible class/devotional time.  And finally, why not have your congregation host one or more weekly Zoom Bible studies?  This could achieve a group dynamic which would be almost the same as gathering in person.  I have done a lot of work these last eighteen months on Zoom.  I find these Zoom meetings to be very discussion-oriented; especially when the total number of participants is not more than six to nine people.  And since the beginning of this pandemic a great many more Americans have become comfortable with and open to the idea of gathering and conversing online. 

All the above suggestions would help prevent increased inactivity among those members who are not yet able—or comfortable enough—to return to your in-person worship services and classes.  However, please note that the second-strategy ideas above presume that you will continue to offer online worship; at least as long as this pandemic continues.  You will want to do this not only for your members, but also as an outreach to the unchurched in your community.




November 2020 Newsletter




Is My Pastor About to Quit?

You might say we are beginning to witness the proverbial straw that is about to break the camel’s back.  The camel, in this case, is the Protestant ordained ministry.  (Including, of course, Lutheran pastors.)  The straw is the current pandemic, and all the ways it is contributing to the work-related stress of pastors in this already infamous year of our Lord, 2020.

And yet the “straw” metaphor doesn’t do Covid-19 justice.  This pandemic and its consequences would have been hard to even imagine just ten months ago.  Yet here we are.

 I retired from parish ministry less than two years ago.  Apparently just in time.  And while I am currently coaching numerous not-yet-retired Lutheran pastors, I have been personally insulated from the “new normal” full-time pastors are dealing with in this pandemic era.  So I was surprised to come across Pastor Thom Rainer’s latest article just posted on August 31st.  The title alone gained my complete attention: “Six Reasons Your Pastor Is About to Quit”.

Who is Thom Rainer?  He is the former CEO of Lifeway Christian Resources, and currently leads the coaching ministry Church Answers.  And while Thom is Southern Baptist background, I’m convinced his insights apply to mainline Protestant pastors in general—including Lutheran clergy.

 Early in his article Thom writes this: “The vast majority of pastors with whom our (coaching) team communicates are saying they are considering quitting their churches.  It’s a trend I have not seen in my lifetime.”  (Keep in mind Pastor Rainer has been in ministry for almost forty years.)  Here are the six reasons, as described by Thom Rainer, why many pastors are “about to quit.”

  1. “Pastors are weary from the pandemic just like everyone else.”  No surprise here.
  2. “Pastors are greatly discouraged about the fighting taking place among church members about the post-quarantine church.  Gather in person or wait?  Masks or no masks?  Social distancing or not?”  Rainer also mentions the added stress when these conflicts have been politicized.
  3. “Pastors are discouraged about losing members and attendance.”  Pastors I have been coaching are, this summer, seeing in-person attendance that is only 30 to 50% of pre-Covid levels.  And Rainer adds this: “Pastors have already heard directly or indirectly from around one-fourth of the members that they do not plan to return at all.”
  4. “Pastors don’t know if their churches will be able to financially support congregational ministries in the future.”  And while giving might be healthy up to this point there is apparently mounting anxiety about whether this will continue to be the case in 2021.
  5. “Criticisms against pastors have increased significantly.”
  6. “The workload for pastors has increased greatly. … They are trying to serve the congregation the way they have in the past, but now they have the added responsibilities that have come with the digital world.  And as expected, pastoral care needs among members have increased during the pandemic as well.”

This pandemic has, in my view, created something of a “perfect storm” when it comes to the matter of clergy supply.  Even pre-Covid we were seeing the reality of many more pastors retiring than new pastors being ordained.  Now that trend will undoubtedly be accelerating, due in part to many pastors retiring sooner rather than later.

 Lutheran CORE’s Congregations in Transition (CiT) ministry coaches are available to help confessing Lutheran congregations who are or soon will be dealing with a pastoral vacancy in these uncertain and unnerving times.  If you are a congregational lay leader at a church that already has—or soon will have—a vacancy, or you are a pastor who will be retiring in the next one to two years, we can help.  Our coaching assistance, while at a distance, is comprehensive, and is customized to address your congregation’s unique ministry challenges.  If you want to know more, contact me, Don Brandt, either by email (pastordonbrandt@gmail.com) or phone (503-559-2034).

 And for every lay person reading this, do what you can to thank and encourage your pastor!

Dr. Don Brandt

Director, Congregations in Transition